The Writer’s Coin

So I was off work for several days, didn’t check my email for over a week, ate at nice restaurants every day, and stayed at incredibly peaceful, charming hotels.
Of course I feel great.
The unplugging was great, but there was also an added bonus: one of the friends I went with that I spent a lot [...]

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This really sucks, especially since I’m coming off of such a high from my vacation, but I’m going to have to either delay or postpone this week’s Ad Friday. I’ll try to get something up early next week to keep the once-a-week schedule going.

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It is my pleasure to present this guest post from Toad over at The Toad Stool, a great advertising site. He has been kind enough in the past to give me some feedback on some of my ads on Ad Friday(s). He’s been kind enough (again) to share his expertise with those of us trying [...]

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Around six or seven years ago I found a little website that claimed to have the lowest online prices on books. Even lower than amazon. I was a little taken aback but decided to look into it and sure enough they were right. So I ordered a few books—sure the site wasn’t that pretty, but [...]

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I want to thank everyone who has posted comments for Ad Fridays in the past and for those who will in the future. I can’t stress how important it is to get some feedback on these ads. Without it I’ll just twiddle my thumbs around and not really now if I’m headed in the right [...]

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Product: Netflix (again, and more specifically their Watch Instantly feature)
Medium: Print
Campaign Tag Line: “Give’em a Break”
OK, this is one of those where you do an ad and once you’re “through with it” you move on and start thinking about other ads for other products. And now that you’ve taken the pressure off your [...]

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I’ve been accumulating stuff for posts but I’m a bit busy.
Here are some links I’ve really enjoyed checking out.
- This Ain’t no Disco. A tease, really. It shows the inside of different ad agencies around the world. Funky.
- An article in Ad Week about customers wanting more reviews by other customers.
- Ads of The [...]

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I’ve already mentioned (briefly) my struggles with art direction, but I wanted to go a little more in-depth about it.
I am pretty good with Photoshop, better than your average person, that’s for sure. But I can’t hold a candle to some of these polished ads I’m seeing in other people’s books. Stuff put together by [...]

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Product: Netflix
Medium: Print
Campaign Tag Line: Instant Gratification without the Guilt
Ok, working on this campaign has got me thinking about the purpose/usefulness of Ad Fridays. I think it’s good because it gives me a weekly deadline to get work done and hopefully some feedback too. But I think earlier I was putting too much pressure [...]

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Here is a good bit of reading that’s got me in an ad-y mood. This guy David Droga is a legend in the ad world and the PDF of this interview is a great read. From said interview:
“But you gotta trust your gut. Most people don’t trust their gut and that’s what’s killing our industry [...]

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