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Tag Archive 'pick me'

More Tips from Pick Me: Breaking into Advertising and Staying There

Posted in Advertising, Books, Copywriting, Tips on Dec 17th, 2007

I recently finished re-reading this incredibly useful and helpful book and so I decided to highlight some more good quotes and tips that I found especially enlightening:

Distance yourself: I’ve mentioned this one before but the more I sit down to write the more I find it to be true. It also helps to work on [...]

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Tips from Pick Me: Breaking into Advertising and Staying There

Posted in Advertising, Copywriting, Creativity, Tips on Dec 14th, 2007

- “When working on an assignment, try to expose the deepest, most surprising, human truths associated with that product.”
- The Brain Dump: “Start each day by filling three pages with whatever words come to mind. The intent is to get rid of all the mental garbage that builds up and interferes with the creative process.” [...]

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